Launch event-based markets around real-world outcomes

VarietyX gives brokerages, exchanges, trading platforms, and prediction market operators a modular platform to launch prediction markets, short-term market products, and custom event-based trading experiences.

a proven trading technology partner.

Prediction Markets

A new way to build markets around real-world outcomes

Trading platforms are expanding beyond traditional instruments into products linked to events, outcomes, and market moments. This creates an opportunity to offer experiences that are easier to understand, faster to launch, and built around categories people already follow.

With VarietyX, market operators can create prediction markets, short-term market products, and custom event-based experiences across financial, economic, sports, entertainment, cultural, and business-specific outcome categories.

VarietyX gives brokers, exchanges, and platform operators a modular way to turn market interest into a live product, covering product setup, user experience, controls, limits, and settlement flows.

Financial & market events

Build products around asset movements, index levels, volatility, interest rates, or market milestones.

Economic
events

Create markets linked to inflation, employment, central bank decisions, or macroeconomic releases.

Sports & entertainment outcomes

Support products around games, competitions, awards, cultural moments, or entertainment events.

Custom
scenarios

Launch products around proprietary event categories, niche audiences, or business-specific outcomes.

Business Value

Create new engagement and revenue opportunities

Prediction and event-based markets introduce a product category that is easier to understand, easier to follow, and naturally connected to real-world moments that already capture attention.

For platforms looking to expand beyond traditional instruments, this creates an opportunity to add differentiated market products, increase activity, reach new audiences, and open additional revenue channels.

Platform Capabilities

Configure, manage, and launch event-based markets

VarietyX provides the core capabilities needed to create and run event-based market products, from market setup and product logic to trading experience, risk controls, deployment, and operational management.

Market and product setup

Define event categories, outcome types, trading windows, data inputs, expiry rules, pricing logic, access conditions, limits, and market behavior.

Trading experience

Launch a trading site with position management, multi-language support, multi-currency support, and user-facing tools for event-based market products.

Risk and limit controls

Monitor market activity, configure limits, and maintain operational control across active products.

Settlement
flows

Support clear outcome resolution and settlement processes based on defined market rules.

Deployment flexibility

Launch as a standalone experience, integrate into an existing platform, or use VarietyX through an API-based deployment as part of a broader infrastructure setup.

Operational management

Manage product availability, permissions, market parameters, 24/7 monitoring, and day-to-day platform controls.

Why VarietyX

Built by a proven trading technology partner

VarietyX is built by OM2, a technology company with proven experience in building and delivering trading platforms and fintech solutions for financial institutions.

This gives VarietyX a strong technology foundation for companies that need more than a lightweight front-end product. It is built for complex trading logic, scalable infrastructure, operational reliability, and long-term product expansion.

Ready to launch event-based market products?

Let’s talk about how VarietyX can power your event-based trading offering.